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City of Santa Monica Touts Accomplishments in 'Interactive' Annual Report  

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By Niki Cervantes
Staff Writer

February 8, 2017 -- The City of Sana Monica posted its annual report for 2015-2016 on its website Tuesday, and it's not the trational text-driven document readers are used to.

The report, which incorporates an upbeat video that focuses on the City's major accomplishments during the 2015-2016 fiscal year, can be viewed at

Mayor Ted Winterer unveiled the digital report Monday during the annual State of the City address before the Chamber of Commerce and said he was proud of the City’ accomplishments and its tech-ish way of showing them off.

“The interactive format of the annual report offers a clear snapshot of all we’ve accomplished in the last year,” Winterer said.

“I encourage everyone to explore the site to see the investments we’ve made, areas of success, and also where we need to improve. Reflecting on the past helps us gear up for the future.”

Winterer said the report was compiled in a manner that is a“quick and easily-digestible way for residents to understand the health of the City of Santa Monica.”

It also gives readers flashes of progress made on the City’s five strategic goals -- mobility, inclusiveness and diversity, the airport, homelessness and wellbeing, the mayor said.

But the video/report was not warmly received in all quarters, especially since the bitter November elections and a surprise agreement the City reached with the federal government that promises to close Santa Monica Airport at the end of 2028, a date considered too remote by many airport opponents.

“Oh gag me,” Janet Heinlie posted on the facebook page for Residocracy, a slow-growth group that has been fighting the City, especially on development.

But it did look good, wrote Ann Maggio Thanawalla in another post.

“I give credit to the infomercial maker,” she wrote. “It is well made.”

The report also focuses on other aspects of the past fiscal year for Santa Monica, including the arrival of the Expo Light Rail Line, the opening of the Esplanade and the “Breeze” bike share program, as well as the successes of some of its work related to helping the homeless.

And it’s heavy on factoids. Some examples:

  • Santa Monica’s farmers market generated $16.9 million in sales and included 180 farm participants,

  • The City allotted $745,326 in financial assistance for low-income youth to access before and after school child care,

  • The City’s libraries drew 1,184,000 visitors at all its branches,

  • About 93,000 square feet of sidewalks were repaired, and

  • 17 miles of bikeways were added, bringing the citywide total to 105 miles.

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